Market research

Christof Hoyler studied Cultural Anthropology and Rural development in Germany, Portugal and Spain. His occupational career  was shaped since 1994 by humanitarian aid missions to African conflict areas such as the Angolan civil war, the Great Lake region conflicts and the Sahel food crisis, and since 2006 with development policy advocacy at the Brussels EU-quarter. In addition he acquired with his engagements special expertise knowledge on private sector development, ecological and social entrepreneurship and open source software.

Africon GmbH consult companies with their go to market strategy and create value by analysing and assessing African markets, development of market entry strategies and introduction of our clients to potential partners and projects.

Hermes Nze Ondo is our expert for data management and researches with Gabon.


Mr. Bassirou Niang is our expert on business researches to Senegal and Gambia. He is a Journalist with a sound knowledge on the economic development and social structures in his regions.



Dr. Jan Cernicky is founder and advisor to ID ResearchService Africa in all topics beyond the day-to-day business.

He started in 2009 the Research Service for business and strategy and policy consulting for the Western and Central African regions. End 2015 he will leave for a longer mission to Central Africa, but still remains the consulting shareholder to our company.